Almost four years to the day after it broke ground on the site, US confectionery manufacturer Mars Wrigley has officially opened its new $69m factory in Athi River, southeast of Nairobi. The new facility will manufacture chewing gum and sugar confectionery brands, including Skittles, for the company’s core African markets.
The new factory, which sits on a 20 acre site, replaces one that Mars has had in the country since 1972. Mars Wrigley intends on using the new factory to deliver product to core African markets including Egypt, DRC and Nigeria, as well as East African markets. It will employ 200 workers.
Currently, Mars Wrigley manufactures chocolate in South Africa and Egypt. It also ships product into African markets from its factories in France and the Netherlands. The company has not said if it will manufacture its countlines (Twix, Mars, Snickers, Bounty) or Malteser or M&M brands in Kenya in the future.